This is an ad for American Eagle clothes. I feel like it does a very good job at modeling the product. The models are all fully clothed and they seem to be doing normal stuff. In many ads, the models are portrayed doing things normal people never would. This ad is very realistic and people can relate to it. The clothes are portrayed in a way that would make someone want to buy them for the right reason. This ad has a positive effect on consumers because they can easily picture themselves partaking in the photo. The ad portrays that the models are having a good time and so will the costumer if they buy the product.
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